MANAGEMENT : GOOGLE
Popularized around the world by multinational company Google, this management style called « chaotic » believes that employees perform to their full potential when they are given a free hand. Many modern thinkers believe that chaotic management style allows an employee to work on his idea, without the interference of the management, and this helps in creating new innovations. They are also of the opinion that chaotic management style will be adopted by a lot of companies in the future as the management will need to be in sync with the fast-paced lifestyle of the employees. Google's corporate philosophy embodies such casual principles as "you can make money without doing evil," "you can be serious without a suit," and "work should be challenging and the challenge should be fun."
2) How is the firm organised ?
Google’s culture is informal, equal, involvement, and empowerment and it has an aversion to bureaucracy.
# The “70-20-10 rule” represents a managerial guideline, but it also authorizes the employees to take risks. Google executives encourage employees and managers to work directly with each other, instead of through more formal channels. The executives work closely with employees and other departments in a form of cross-functional management. Google’s open communication contributes to the organizational structure and their idea policy is one of the most substantial managerial features. It gives the staff a sense that they contribute to the company’s business objectives.Function# Instead of setting goals for them, Google’s management helps their employees meet the objectives that the employees set for themselves. The company sees its managers as leaders who facilitate inspiration and empower employees. Google’s management function controls employee responsibility in similar way to the United States government, through a series of checks and balances. All employees set out and evaluate goals on a quarterly basis. Although...
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